ION Group — Annual Report & Corporate Communications
The brief: Design and produce the ION Financial Group's Annual Report for 2021/2022 — a high stakes document needed to appeal to exclusive investors within the energy and financial sector. ION Group is a renewable energy retailer operating six core brands.
What I did: Working initially with an editor to shape the publication from the ground up, I used the ION brand logo and existing MOJO Energy brand guidelines as the foundation — bringing my own editorial eye to develop the visual language, structure and narrative. Once the document had taken shape, the marketing team came on board to refine the content further.
Across the entire project I managed the full production process — sourcing and shaping content, designing the layout, typesetting the financial sections at the back of the publication, creating infographics to translate complex technical information into something clear and accessible, obtaining print quotes, selecting paper stocks and managing the relationship with the printer through to final delivery.
The outcome: A complete corporate publication that gave the organisation a credible, authoritative voice across both public and private audiences — the kind of document that builds trust with stakeholders and reflects well on the people behind it. A high stakes project delivered with precision and care.
Completed 2022.